Overview
Emanda is built on a simple belief: the most successful businesses start with the end in mind. Whether you’re a founder launching your first venture, a growing business aiming to scale, or an established company preparing for sale, Emanda guides you at every stage. Our ethos is to align your strategy, operations, and decisions with a clear goal ... building a business that is ready for a successful exit whenever the time comes.
The platform blends valuation, growth tracking, and due diligence preparation into one advisory-driven toolkit. We designed it for business owners and advisors who want to measure progress by the most important metric: company value. By focusing on value creation rather than just revenue growth, you can make decisions that strengthen your position over the long term.
Plan with the end in mind
From the first day you use Emanda, you’ll see where your business stands today, what drives its value, and how that value could grow. Our valuation engine uses industry-specific metrics, financial data, and benchmarks to give you a clear, data-backed view of your position. This isn’t just for selling ... it’s for making smart choices every month and year that build toward your exit.
Grow with confidence
As your business evolves, Emanda helps you focus on the levers that matter most. You can track progress toward value goals, monitor performance against industry benchmarks, and prepare for funding rounds or acquisitions with the right documentation already in place.
Exit on your terms
When the time comes to sell, merge, or transition, you’ll already have what most businesses scramble to create... an organised, secure data room with all the key documents, financials, and technology assessments a buyer will need. This preparation means you can move quickly, negotiate from strength, and avoid delays that cost time and money.
Who it’s for
- Business owners who want clarity on value and a roadmap to grow it.
- Advisors who support clients across their business lifecycle.
- Investors and acquirers who want visibility and efficiency in the process.
Key benefits:
- A single platform for valuation, growth tracking, and exit readiness.
- Advisory-focused features that support ongoing business planning.
- Secure data room for due diligence from day one.
- Industry benchmarks to guide decision-making.
- Xero integration for live, accurate financial data.
Emanda isn’t just about selling your business — it’s about making every stage of your journey add to its future sale price.
Emanda App + Xero
Emanda integrates seamlessly with Xero to make growth tracking and exit readiness faster, simpler, and more reliable. The integration allows you to connect your Xero financials directly into the platform, ensuring your valuations, growth metrics, and readiness reports are based on the most up-to-date information available.
How it works:
- Connect your Xero organisation to Emanda using secure authentication.
- Import your financial statements, performance history, and other data points instantly.
- Use this data in our valuation engine to measure your current position and track value over time.
- Update at any time to keep reports current for planning, funding, or sale.
Why it matters:
- Live valuations — Instantly see how your company’s value changes as performance shifts.
- Accurate planning — Use real numbers to plan growth strategies and measure ROI.
- Exit readiness — Keep your financials buyer-ready at all times.
- Reduced admin — No rekeying data or chasing spreadsheets.
Security is central to the integration. Your data flows through Xero’s secure API, and you control the connection at all times. No information is shared without your authorisation.
For advisors, the integration enables quick onboarding of client data and the ability to run valuations or readiness assessments immediately. For business owners, it ensures your value tracking and exit plans are grounded in reality, updated automatically from your accounting system.
By linking Xero and Emanda, you create a single source of truth for your growth and exit strategy — and keep it current without the workload of manual updates.
Getting started
Getting started with Emanda is straightforward and designed to have you tracking value and planning with the end in mind within minutes. The easiest way is to click the Get this app button on the Xero App Store listing, which takes you directly to the secure signup and integration process.
Setup steps:
- Click Get this app on our listing.
- Create your Emanda account or log in if you already have one.
- Authorise the secure connection to your Xero organisation.
- Choose the organisation you want to connect.
- Allow Emanda to import your financial data.
- Run your first valuation and set your value growth targets.
- Explore the data room setup to start building your exit-ready documentation.
Tips for a great start:
- Have your Xero credentials and the right permissions to connect apps.
- Start by running an initial valuation to set your baseline.
- Use our industry benchmarks to set realistic growth and exit targets.
- Upload key documents to your secure data room early, so they’re ready when needed.
Support you can count on:
- In-app guides and walkthroughs for every feature.
- Email support from experienced advisors.
- Onboarding assistance for multi-client advisory firms.
By starting with the Get this app button, you ensure your connection to Xero is set up correctly and your valuation data is accurate from day one. From there, you can use Emanda not just as a tool for exit, but as a partner in building a business that grows in value every day.
