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By BOMA Technologies Ltd
5 out of 5 stars
Free 14 day trial available
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The content library and digital marketing platform for busy accountants and bookkeepers.
out of 5
Reviewed by
Xero users
Try this app
Free 14 day
trial available
Listed for
6 years
September 2017


The BOMA platform makes supporting and adding value to clients and engaging prospects straightforward and very time efficient.

With a few clicks of your mouse, you can create email campaigns, social media posts and blogs for your website using the BOMA content library. You can also create your own emails and social posts from scratch or ‘mix & match’ your content with BOMA’s content.

Expert compliance and advisory content updated weekly:

BOMA’s content library is a great source of news and information including general business and financial advice, compliance, tax, management, HR and training. This allows you to bring real value to your clients by highlighting issues that may affect their business and sharing insights to help them grow. BOMA allows you to nurture clients with timely advice, giving you a headstart in business mentoring and thought leadership.

Learn more about the content library.

Welcome to the future. Customisable articles ready-to-share via email, social media channels and website blog.

When using the BOMA content library you can still be the point of difference. Easily apply your own brand, perspective and tone of voice – without having to create content from scratch.

BOMA integrates with Zapier:

Zapier allows you to integrate to thousands of other online systems to ensure that you can both send data out of BOMA, and into it.

Other Features:

BOMA also comes with a free image library of over 5 million photos, contact management, embeddable lead capture forms and more.

BOMA Support:

BOMA experts are always available to help with product support and marketing advice

Here’s what others are saying about us:

“BOMA was exactly what a firm like ours was looking for. In the past we found digital marketing complex and time consuming. With Boma, it’s so easy and the support team are awesome. If you are unsure, give the 14 day trial a go and have a play.” Luke Sawyer, Woottons, Australia

“BOMA is really easy to use! In a few clicks I can create and send a campaign via email and my social channels. I can reach more people, more easily and get on with my work for clients.” Scott Murray, Tester Porter Services.

"TGF BOMA. I am a newby to BOMA and I got to say FINALLY there is an easy way to market accounting services. YAY. Thank you BOMA" Louise Stodart, Quantum Link

"BOMA helps me easily and regularly connect with my clients via email and social media all in one simple but powerful platform – a great time saver."Nikki Gilbert Kerr, Enrich Accounting

“I am absolutely in love with BOMA. Now I enjoy writing newsletters each month and with the email templates they are super easy and the facebook ads let you quickly and easily connect with your audience.” Jo Doye, Alluvia Financial.

“The support I am getting from BOMA is great. They are very responsive and helpful in solving issues.” Greg Woolstencroft, MB+M.

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BOMA + Xero

Connecting BOMA and Xero HQ is important as it gives you access to Xero articles in the Content Library for use in your email and social campaigns.

You can also establish a sync of your contacts from XERO HQ to BOMA. The synced information includes details on whether they have an active Xero connection which you can use for advanced segmentation of your emails.

If you use Xero Practice Manager (XPM) you can sync your contacts from XPM into HQ, these contacts can then be synced into BOMA.

If activated the daily sync keeps your Xero HQ client list in BOMA up-to-date, but is optional and does not import their financial information.

Reviews & ratings

5.0 out of 5 stars
13 Reviews

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Most recent reviews

David Allan
Posted 23 Jun 2023
5 out of 5 stars

I recommend Boma Marketing

Very easy to post or email. Good content available and easy to add your own content.
Stacey Armstrong
Posted 31 May 2023
5 out of 5 stars
Boma has been awesome to help me with my email newsletters, blogs and social media content! A platform that is easy to use and they send out the new content often so we know what new information we can post or send to clients. Also the team are really helpful! Cheers Boma team!
Louise Stodart
Posted 21 Oct 2021
5 out of 5 stars


I am a newby to Boma and I got to say FINALLY there is an easy way to market accounting services. YAY. Thank you BOMA

Additional info


CRMAccountant tools



App details

By BOMA Technologies Ltd
Added in 2017


Australia, Canada, Global, Hong Kong, Indonesia, Ireland, Malaysia, New Zealand, Philippines, Singapore, South Africa, United Kingdom, United States




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14 day free trial available

Although Xero reviews each app in the Xero App Store, we can’t give any guarantees. It’s up to you to assess the performance, quality and suitability of any app before going ahead.