BOMA can help your business
Sell products and/or services
- Get and keep customers or clients
Marketing
- Respond to inbound marketing leads
Supporting a business for Accountants and Bookkeepers
- Introduce or explain regulations, deadlines, tools
Help and advice for business
- Help
- Advise
Overview
Email campaigns, social media posting, and blogs unified in one powerful platform.
- Elevate your outreach strategy by sharing compelling content with clients and prospects through email campaigns, engaging social media posts, and direct publishing to your WordPress blog - All effortlessly managed on Boma.
Country specific compliance and advisory content, updated every week
- BOMA's extensive library is brimming with rich content, empowering you to deliver tangible benefits to your clients. From spotlighting pertinent business challenges to sharing actionable insights for growth, our curated collection equips you to provide unparalleled value and support to your clients'.
Customise our articles or write from scratch using our AI writing tool 'Content Assist'
- BOMA’s generative AI writing tool ‘Content Assist’ revolutionises your email campaigns, offering the flexibility to either create content from scratch or effortlessly customise and edit articles from our extensive content library.
Tailored websites designed and built for accountants and bookkeepers
- Your website serves as your digital storefront, crucial for showcasing your firm to potential clients. At BOMA, we specialise in crafting accounting websites engineered for conversion, effectively positioning your firm to communicate its value proposition and attract new business.
BOMA integrates with Zapier:
- Zapier allows you to integrate to thousands of other online systems to ensure that you can both send data out of BOMA, and into it. Integrations include Karbon, Ignition, Wordpress, Salesforce, Hubspot and more.
BOMA Support:
- BOMA experts are always available to help with product support and marketing advice
Here’s what others are saying about us:
“BOMA was exactly what a firm like ours was looking for. In the past we found digital marketing complex and time consuming. With Boma, it’s so easy and the support team are awesome. If you are unsure, give the 14 day trial a go and have a play.” Luke Sawyer, Woottons, Australia
“BOMA is really easy to use! In a few clicks I can create and send a campaign via email and my social channels. I can reach more people, more easily and get on with my work for clients.” Scott Murray, Tester Porter Services.
"TGF BOMA. I am a newby to BOMA and I got to say FINALLY there is an easy way to market accounting services. YAY. Thank you BOMA" Louise Stodart, Quantum Link
"BOMA helps me easily and regularly connect with my clients via email and social media all in one simple but powerful platform – a great time saver."Nikki Gilbert Kerr, Enrich Accounting
“I am absolutely in love with BOMA. Now I enjoy writing newsletters each month and with the email templates they are super easy and the facebook ads let you quickly and easily connect with your audience.” Jo Doye, Alluvia Financial.
“The support I am getting from BOMA is great. They are very responsive and helpful in solving issues.” Greg Woolstencroft, MB+M.
BOMA + Xero
Connecting BOMA and Xero HQ is important as it gives you access to Xero articles in the Content Library for use in your email and social campaigns.
You can also establish a sync of your contacts from XERO HQ to BOMA. The synced information includes details on whether they have an active Xero connection which you can use for advanced segmentation of your emails.
If you use Xero Practice Manager (XPM) you can sync your contacts from XPM into HQ, these contacts can then be synced into BOMA.
If activated the daily sync keeps your Xero HQ client list in BOMA up-to-date, but is optional and does not import their financial information.
Getting started
Sign up for a free 14-day trial and get free one-to-one marketing training.
- In BOMA navigate to Settings, then Linked Accounts
- Select Connect to Xero HQ
- Log into Xero HQ, select the practice, then click Allow Access
- Confirm that you want to sync your Xero HQ contacts with BOMA. Depending on the number of contacts you have this may take from a few seconds to several minutes
- When the sync is complete, go to the Contacts page to view your newly added contacts
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