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United States Small Business App of the Year -page-header

Congratulations to our winner, A2X!

A2X transforms complex, multi-channel ecommerce sales data into clean, accurate summaries that reconcile beautifully in Xero. The platform provides financial visibility in the P&L so small businesses can forecast, manage inventory, and grow with confidence.

Key features include:

  • Effortless reconciliation: Eliminates clearing accounts and manual adjustments for sales from Amazon, Shopify, eBay, and more.
  • Accurate reporting: Posts COGS in the correct period and handles multi-currency and regional tax rules (VAT, GST, Sales Tax).
  • Deep specialization: Built on reliable data, processing billions of transactions, and refined by thousands of accountants worldwide.
  • Outstanding support: Includes free onboarding, 24/7 support with rapid response times, and the new 2025 PayPal integration.

Learn more about A2X below and meet the rest of our finalists that make an everyday impact for small businesses.

  1. Accountant tools, Ecommerce

    A2X

    4.96 out of 5 stars
     865
    Accountant tools, Ecommerce
    A2X automates ecommerce accounting into Xero for sellers on Shopify, Amazon, eBay, Etsy, Walmart, and PayPal. Trusted by 1000s of the world's leading ecommerce accounting professionals. Recent Awards: Xero Practice App of the Year!
  2. Featured app
    Bills and expenses, Invoicing and jobs

    ApprovalMax

    4.8 out of 5 stars
     591
    Bills and expenses, Invoicing and jobs
    ApprovalMax makes it easy for Xero customers to build robust financial controls across accounts payable (AP) and accounts receivable (AR).
  3. Accountant tools, Payroll HR

    Gusto

    4.2 out of 5 stars
     77
    Accountant tools, Payroll HR
    Behind every successful business is a thriving team. Hire, pay, insure, and support your employees with Gusto’s all-in-one people platform.
  4. Invoicing and jobs, Time tracking

    Projectworks

    4.86 out of 5 stars
     71
    Invoicing and jobs, Time tracking
    Projectworks is professional services automation software that helps consulting firms grow. Projectworks connects time tracking, resourcing, invoicing, and forecasting in one project intelligence platform - empowering your firm to operate efficiently, protect margins, and scale with confidence.
Although Xero reviews each app in the Xero App Store, we can’t give any guarantees. It’s up to you to assess the performance, quality and suitability of any app before going ahead.