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United States Small Business App of the Year Finalists

Introducing the finalists for the 2025 Xero Small Business App of the Year Award! This category celebrates apps that have contributed to the success, growth and operational efficiency of small businesses in the US.

  1. Featured app
    Bills and expenses, Invoicing and jobs

    ApprovalMax

    4.8 out of 5 stars
     585
    Bills and expenses, Invoicing and jobs
    ApprovalMax makes it easy for Xero customers to build robust financial controls across accounts payable (AP) and accounts receivable (AR).
  2. Accountant tools, Payroll HR

    Gusto

    4.2 out of 5 stars
     77
    Accountant tools, Payroll HR
    Behind every successful business is a thriving team. Hire, pay, insure, and support your employees with Gusto’s all-in-one people platform.
  3. Accountant tools, Ecommerce

    A2X

    4.96 out of 5 stars
     861
    Accountant tools, Ecommerce
    A2X automates ecommerce accounting into Xero for sellers on Shopify, Amazon, eBay, Etsy, Walmart, and PayPal. Trusted by 1000s of the world's leading ecommerce accounting professionals. Recent Awards: Xero Practice App of the Year!
  4. Invoicing and jobs, Time tracking

    Projectworks

    4.86 out of 5 stars
     71
    Invoicing and jobs, Time tracking
    Grow your business with all-in-one professional services automation software for engineering, architecture, management consulting, & software services. Projectworks is easy to use, connects with Xero, and gives you time back to focus on the real work that drives your success.
Although Xero reviews each app in the Xero App Store, we can’t give any guarantees. It’s up to you to assess the performance, quality and suitability of any app before going ahead.